Client Story: Helen Jones

From manager to CEO in 18 months.

Name: Helen Jones

Job: CEO, Cambridge & District Citizens Advice

Problem: Overlooked for a promotion - felt bruised and stuck in a role she’d outgrown.

Success: Rebuilt her confidence, recognised her value as an introvert and developed belief that she could work at senior leadership level. In a few short months Helen secured a new, more senior role as Deputy CEO before being appointed CEO not long after.

Before working with Emma…

  • I was working at another Citizens Advice branch and although I’d risen from officer to manager level, I felt like I’d hit a ceiling

  • I was feeling quite stuck and around the same time my colleague, the other manager, was promoted to deputy CEO without a recruitment process

  • So I was feeling really overlooked, and a bit bruised

  • I reached out to Emma because I felt like I needed to take control of the situation and make opportunities for myself

  • I really wanted to progress into a more senior role so that I could get the job satisfaction I was looking for

  • But I was lacking in self-confidence and self-esteem – I’d been overlooked for a promotion and didn’t know why because I thought I was in a good position

  • So I wanted to explore all of that, to avoid bringing negativity into a future role and to help me get that next one

Helen’s Key Points

  • I’m introverted and I see that as a strength but it can come across as being someone that’s quite shy, that’s not willing to put their hand up

  • It’s about working in a different way that suits your personality rather than trying to fit yourself into the culture, and recognising you bring strengths that extraverted people don’t necessarily have

  • Coaching helped me to rebuild my confidence and see what value I could bring to a new organisation, and believe that I could work at senior level

  • We started working together in the summer and by December I had been offered the Deputy CEO role at Cambridge & District Citizens Advice

  • Within a few months I’d gone from feeling stuck, not sure what to do and lacking in self-confidence to starting a new, more senior role in a bigger team in a bigger organisation

  • Then within about 18 months I moved from deputy to CEO

  • Self-reflection and digging deep is quite hard but I had so many lightbulb moments - I found coaching a really positive and uplifting experience 

Would recommend coaching to…

  •  Anyone who feels they’re lacking in confidence or stuck in their role

  • Anyone who want a person to guide them, not tell them what to do – it’s a self-discovery journey and we all need that at times in our life

  • It’s not cheap and it takes time and energy and brain power but it’s worth the investment

What should others know about Emma?

  •  Emma is the most supportive, caring and thoughtful person but also challenging at times, asking those awkward questions, really getting you to dig deep

  • It’s all in there – sometimes you just need someone to help you unlock it and see your potential and value

  • If you are feeling stuck and know you have a problem to tackle it’s always good to speak to somebody else and Emma is such an easy person to talk to – there’s no judgement or criticism. It’s a really safe and welcoming space focused on you. 

If you’d like a promotion like Helen but are feeling stuck and lacking in confidence, speak to Emma.

There are 4 spaces available on the Rise programme in November 2024. Click here if you’d like to book a free 15-minute call with Emma to sense-check if it’s the right next step for you.

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Client Story: Gaynor Brooke